Past exhibitions

From 2013 a series of themed exhibitions
From 2013 a series of themed exhibitions

Since the day it first opened its doors in 1990, the Ferrari Museum in Maranello has constantly grown and developed, presenting visitors with a slew of different exhibitions and displays featuring absolutely unique track and road cars. After the official opening of the new wing in 2013, it embarked on a series of large-scale themed exhibitions which have attracted growing numbers of visitors.  

A sample:

With the arrival of the LaFerrari, the Museum tackled the Supercar theme through its “Ferrari Supercar” exhibition, telling a story that started with the 250 GTO and continued all the way to the new model via the 288 GTO, GTO Evoluzione, F40, F50 and Enzo. Naturally enough, however, the exhibition featured many more track and road-going supercars besides those iconic models. 

Another absolutely exclusive exhibition was ''Test Mules and Great Journeys'' which also marked the first time a car constructor revealed its test and prototype cars to the public. The undisputed queen of the ''Ferrari Sporting Spirit'' exhibition, however, was the legendary Ferrari P3, one of the three cars that delivered Ferrari’s iconic one-two-three Indianapolis 500 finish in 1967.


2014: the year of the California T
2014: the year of the California T

In 2014, the year of both the launch of the California T and the 60th anniversary of Ferrari’s arrival in America, the theme selected was, very fittingly, ''California Dreaming'', an absolutely fascinating exhibition that immersed visitors in Ferrari’s history in America with a string of unique models and stunning backdrops: from Formula 1 to the sports prototypes and GTs that  raced and triumphed on American tracks, via Hollywood and good old Los Angeles.  

The ''Ferrari Genius and Secrets'' show revealed eight different secret research routes pursued in the company, told in the words of those involved, and tackling the tests and decisions that contributed to making Ferrari a unique marque. Don’t miss the opportunity to revisit and explore this exhibition online via the “Genius and Secrets” virtual tour.

2016: two museums providing a tantalisingly glimpse of Ferrari’s illustrious mul
2016: two museums providing a tantalisingly glimpse of Ferrari’s illustrious mul

The “Exclusivity and Technology: the Limited Edition Special Series” on the ground floor showcased a collection of cars built in very limited numbers that also hailed technological milestones. 

The “Ferraristi Forever” exhibition, on the other hand, began on the mezzanine, paying homage to the Formula 1 and endurance champions that raced Ferraris on tracks the world over. Although it specifically focused on the works and non-works drivers that had won at least one competition in a Ferrari, the show was also dedicated to all those drivers who, through their passion and determination, made a fundamental contribution to building the Ferrari legend.
2017: the Museum celebrates 70 years of Prancing Horse history
2017: the Museum celebrates 70 years of Prancing Horse history
The “Rosso Infinito” exhibition celebrated the anniversary through some of Maranello’s most exclusive track and road creations. It took visitors all the way up to the present day too with the LaFerrari Aperta, the iconic 70th anniversary car created for our most devoted clients. Visitors also had the opportunity to tour the “Under the Skin” exhibition which was running concurrently. This show, staged in partnership with the London Design Museum, really did get under the skin of the famous Prancing Horse, using a string of exceptional cars to trace Ferrari’s creative and engineering development throughout its history.
2018: PASSION AND LEGEND and Driven By Enzo
2018: PASSION AND LEGEND and Driven By Enzo

“Think and act like a winner. And you’ll very probably become one”. The “Passion and Legend” exhibition told the extraordinary story of Enzo Ferrari’s life and that of his company through images and objects that attested to almost a century of unconditional love of the kind of cars that effortlessly meld technological innovation, elegance and exclusivity. 

Enzo Ferrari used to personally test-drive every car built in Maranello. But not all of them became part of his day-to-day life. The “Driven by Enzo” exhibition showcased the models he drove on his everyday journeys: he particularly adored driving his four-seaters because of their combination of comfort and sportiness. That love affair started with the 250 GT 2+2 in 1960 and endured for the rest of his life.
An homage to a great champion on his 50th birthday
An homage to a great champion on his 50th birthday

The Ferrari Museum dedicated a special exhibition to Michael Schumacher, officially opening it on his 50th birthday, January 3rd 2019. A celebration and a mark of gratitude to the most successful Prancing Horse driver ever. Visitors were able to retrace the sensational seasons that the seven-time World Champion gave Ferrari, fuelling a legend that lives on stronger than ever today in the hearts of our tifosi. 

The "Michael 50" exhibition was staged in partnership with the Keep Fighting Foundation.
TICKETS